Mackerel Website Policy

Acquisition and purpose of use of personal information

On the Mackerel website, we may collect personal information such as names, e-mail addresses, and phone numbers of customers who subscribe to our e-mail newsletter or contact us. The personal information we collect is handled in accordance with the Personal Information Protection Act and company regulations, and is used for the following purposes:

  • To respond to inquiries, send questionnaires, etc.
  • To send information and e-mails regarding our services, events, etc.
  • To analyze the route of inquiries, whether our e-mails have been opened, the Mackerel website access status, etc.
  • To provide functionalities with the aim of improving convenience for our customers, such as recommendations based on access logs

In addition, we may acquire personal information from Mackerel sales activities and seminars held by us or third parties. In this case, in addition to the above purposes, the information will be used for the following purpose:

  • To manage events, etc.

External Transmission of User Information

1. Purpose of use of information transmitted

Mackerel sends information for the following purposes. For details on the purposes of use by the recipient, please refer to the privacy policy, etc. of the recipient from "3. List of External Recipients.

  1. To analyze browsing trends and history
    We collect information on the history of actions taken on our service and analyze the trends.
  2. To analyze advertising effectiveness
    We collect behavioral history information on this service to check, measure, and analyze the effectiveness of advertisements.
  3. To manage external transmission programs
    We use tools to manage external transmission programs.

2. Information transmitted

The Service transmits the following information.

  1. Information about what you viewed, such as category classification, product name, etc.
  2. Browsing history, including date and time of browsing, URL, URL of the link source, etc.
  3. IP address of the device from which the information was viewed
  4. Information that identifies the person or device that browsed, such as user ID, browser identifier, and device identifier
  5. Information on externally transmitted programs such as tags

3. List of external destinations

The following are the external services to which we transmit information on our service. For those that mention opting out, you can stop the transmission of information or its use at the destination by clicking on the link and following the instructions that follow.

Service Provider Contents of user information to be sent Purpose of use for this service Purpose of use by the service provider Opt-out
Google analytics Google LLC Client ID
Page URL
Language in use
Referrer
Device type
Operating system
Browser type
Image resolution
To analyze the trend and history of browsing by the users/ We collect the information on the users' behavior history on the service and analyze the trend, etc. of the users of the target service. How Google uses information from sites or apps that use our services – Privacy & Terms – Google
Safeguarding your data - Analytics Help
Privacy Disclosures Policy - Analytics Help
HubSpot HubSpot, Inc. Client ID
Page URL
Language in use
Device type
Referrer
Browser type
To analyze the trend and history of browsing by the users/ We collect the information on the users' behavior history on the service and analyze the trend, etc. of the users of the target service. HubSpot Privacy Policy HubSpot Cookie Policy
Bing Webmaster Tools Microsoft Corporation Client ID
Page URL
Language in use
To analyze the trend and history of browsing by the users/ We collect the information on the users' behavior history on the service and analyze the trend, etc. of the users of the target service. Microsoft Privacy Statement Microsoft Privacy Statement
Google Search Console Google LLC Client ID
IP Address
Device type
Operating system
Browser type
Language in use
To analyze the trend and history of browsing by the users/ We collect the information on the users' behavior history on the service and analyze the trend, etc. of the users of the target service. Privacy Policy – Privacy & Terms – Google Privacy Policy – Privacy & Terms – Google
Zendesk Zendesk, Inc. Client ID To analyze the trend and history of browsing by the users/ We collect the information on the users' behavior history on the service and analyze the trend, etc. of the users of the target service. Privacy Policy Privacy Policy
ミエルカヒートマップ Faber Company Inc. Client ID
Page URL
Device type
Browser type
Referrer
To analyze the trend and history of browsing by the users/ We collect the information on the users' behavior history on the service and analyze the trend, etc. of the users of the target service. ミエルカヒートマップ プライバシーポリシー ミエルカヒートマップ プライバシーポリシー
Facebook Ads Meta Platforms, Inc. Client ID
Device type
Operating system
Browser type
Language in use
In order to place and distribute advertisements as an advertising business for other companies, we collaborate with other companies with whom we have partnerships, and other companies distribute and place advertisements. Meta Privacy Policy - How Meta collects and uses user data | Privacy Center | Manage your privacy on Facebook, Instagram and Messenger | Facebook Privacy Meta Privacy Policy - How Meta collects and uses user data | Privacy Center | Manage your privacy on Facebook, Instagram and Messenger | Facebook Privacy
Twitter Ads X Corp. Client ID
Device type
Operating system
Browser type
Language in use
IP Address
Referrer
In order to place and distribute advertisements as an advertising business for other companies, we collaborate with other companies with whom we have partnerships, and other companies distribute and place advertisements. Twitter Privacy Policy Personalization and data / Twitter
Google Advertising Google LLC Client ID
Device type
Operating system
Browser type
Language in use
Page URL
IP Address
Referrer
In order to place and distribute advertisements as an advertising business for other companies, we collaborate with other companies with whom we have partnerships, and other companies distribute and place advertisements. Advertising – Privacy & Terms – Google Advertising – Privacy & Terms – Google
Microsoft Advertising Microsoft Corporation Client ID
Device type
Operating system
Browser type
Language in use
Page URL
IP Address
Referrer
In order to place and distribute advertisements as an advertising business for other companies, we collaborate with other companies with whom we have partnerships, and other companies distribute and place advertisements. Legal, privacy and security policies - Microsoft Advertising Microsoft Privacy Statement – Microsoft privacy
UNIVERSE Ads MicroAd, Inc. Client ID
Device type
Operating system
Browser type
Language in use
In order to place and distribute advertisements as an advertising business for other companies, we collaborate with other companies with whom we have partnerships, and other companies distribute and place advertisements. マイクロアドプライバシーポリシー マイクロアドプライバシーポリシー
Display & Video 360 Google LLC Client ID
Device type
Operating system
Browser type
Language in use
In order to place and distribute advertisements as an advertising business for other companies, we collaborate with other companies with whom we have partnerships, and other companies distribute and place advertisements. Privacy Policy – Privacy & Terms – Google How personalized ads work - Android - My Ad Center Help
Stripe Stripe, Inc. Client ID
Page URL
Referrer
Device type
Operating system
Browser type
Language in use
We manage the external transmission programs that are used in the target service for the management of external transmission programs. Privacy Policy  
Sentry Functional Software, Inc Client ID
Page URL
Referrer
Device type
Operating system
Browser type
Language in use
Error information
For monitoring of websites and applications / Detection of unauthorized or abnormal number of views, clicks, etc. related to advertisements for the subject service in question, and confirmation, measurement, and analysis of the effectiveness of the advertisements in a proper manner. Privacy Policy  
Teads Teads Japan K.K. Client ID
Device type
Operating system
Browser type
Language in use
Page URL
IP Address
Referrer
In order to distribute advertisements for our company's advertising purposes / Displaying our company's advertisements on the target service or other services. Japanese Privacy Notice  
  • Established on July 5, 2021
  • Updated on June 15, 2023
  • Updated on September 15, 2023